All you need this winter

New arrivals for those who love staying active outdoors, no matter the weather. Comfort, freedom of movement, and style – all in one.

This year’s gift guide is here

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Find the perfect gift

Our best sets for outdoor training

Bundle up in the cold

Stay warm without compromising on style – discover our best-selling down jackets for winter.

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Johaug Inner Circle

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Inspiration and guides

25.06.25

Sports bra guide

Choosing the right sports bra is key for support, comfort, and performance. Check out our guide to help you choose!

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Guide

25.11.10

Find the right jacket

Are you ready for your next outdoor run, but don’t know which jacket to choose? Read our guide and find the best jacket for your needs.

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Training
Guide

25.07.30

Tights guide

Are you struggling to find what tights you should pick for your activity? Studio training, running or yoga? Johaug got you covered.

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Guide

25.04.28

Get ready for outdoor training

Are you the type of person that enjoys having a high activity level outside? Or do you prefer a lower activity level, and freeze easily? Either way, we’ve got you covered. In the guide below, we will help you to choose the right set for you!

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Guide

Devotion baselayer

A soft and warm base layer made from a premium merino blend. With a flattering, clean silhouette, it combines sporty function with modern style – perfect for outdoor activities this fall and winter.